Dina Stern Wigs-"Wear Your Dream Hair"
Dina Stern Wigs Moments and Achievments.
I produced educational wig content for social media blogs and websites.
By creating exaggerated props, I generated viral social media moments.
Through negotiating strategic social media partnerships, I helped our brand reach the ideal client. I increased brand awareness, social media engagement, and sales.
01 — Project details
We started by elevating the brand from mid-tier to luxury through a full visual rebrand, a website launch, a refreshed social strategy, and product development.
02 — Creative process
We created the slogan “Wear Your Dream Hair” to explore who our client can become once they are no longer hindered by the shame that comes with hairloss.
03 — Results
These efforts helped elevate the brand and reach a new target client. It increased brand awareness, positive brand perception, and ultimately sales.
Partnered with a designer to create a site that reflected the rebrand.
200%
Increase in website traffic
+15k
Instagram Followers
1M+
Reach on organic social media posts and collabs